It has been reported that the actor Naga Chaitanya has reached out to the Delhi High Court requesting safeguards for his persona rights as well as against the use of his name and image without his consent in several online portals. This is in light of allegations that connect him to the divorce proceedings with Samantha Ruth Prabhu.
Actor Raises Concerns Over Misuse of Identity
As per reports, the petition filed by Naga Chaitanya indicates an increase in the use of his identity through various platforms without any authorization. It is reported that the actor has raised concerns regarding AI-based content and explicit content, which uses his identity without any permission.
Naga Chaitanya's petition indicates that various platforms are using his popularity to make profits but also publishing content that may damage his reputation. His legal team wants certain restrictions imposed on third parties in using his identity.
Objection to Divorce-Related Content

Another one of the main issues that was brought up by the petition involves any content that has been made that links him with rumors involving his divorce from Samantha Ruth Prabhu. It appears that the actor believes that this information may be harming his reputation and is spreading rumors about him.
According to the counsel who represented him in court, certain platforms have been trying to get more hits on their websites through the use of provocative search phrases associated with the actor.
Court Observes Challenges Faced by Public Figures

As per the reports from the court hearings, the court of Delhi High Bench has talked about the problems being faced by celebrities in the digital age. It is reported that Justice Jyoti Singh expressed her concern for the persons belonging to the category of public personalities that are at high risk for the exploitation of their identity and reputation.
The current case talks about a very important topic related to the rights of celebrities in connection with digital contents, AI-generated material, etc.

