EXO's Kai brings his signature charisma to a stunning new collaboration with YSL Beauty.
Instagram →The singer features on W Korea's digital cover in collaboration with the luxury beauty brand.
The campaign highlights YSL Beauty's 2026 Holiday Collection through a rich and glamorous visual concept.
Deep burgundy tones and shimmering gold details create a luxurious atmosphere throughout the campaign.
His expressive poses and captivating styling add a dramatic touch to the beauty collaboration.